Meta Business Suite Not Posting to Instagram (Reasons & Solutions)

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Is Meta Business Suite not posting content to Instagram? Fret not! You have come to the right corner of the internet.

Meta Business Suite enables users to manage all their business activities on Instagram, Facebook, and Messenger from one place. It is an all-in-one tool for businesses to manage their marketing and advertising activity across Meta platforms.

While Meta Business Suite is a useful tool for managing your online presence, it can run into technical issues from time to time.

Recently, many users have complained on digital forums that Meta Business Suite is not posting to Instagram. This issue has left business owners in distress.

In this article, we will go over common reasons why Meta Business Suite is not posting to Instagram. In addition, we will share step-by-step instructions on How to connect and post on Instagram to Meta Business Suite.

So, without further ado, let’s get into it.

Why is Meta Business Suite not posting to Instagram

Short Answer: Meta Business Suite may not be posting to Instagram due to account permission issues, wrong account type, violating community guidelines, exceeding posting limits, or using the wrong media types.

There could be multiple reasons why Meta Business Suite is not posting to Instagram. Let’s have a closer look at each reason individually:

#1: Instagram Account Permissions

In most cases, people face issues with posting to Instagram using Meta Business Suite due to account permission issues. If your Instagram account is not properly connected to your Meta Business Suite account, then you are more likely to face the issue in question.

When you link your Instagram account to Meta Business Suite, you permit Meta Business Suite to post on your Instagram account. Therefore, make sure your Instagram account is properly connected to your Meta Business Suite.

#2: Instagram Account Type

To be able to use Meta Business Suite, your Instagram account type must be a business account.

If you try to post on your personal Instagram account, you are likely to face an issue with posting. Meta Business Suite only entertains business accounts on Instagram. So, make sure you have a business account type on Instagram.

#3: Violating Community Guidelines

Instagram is known to have strict community guidelines that everyone must adhere to. Whoever tries to violate Instagram’s community guidelines, the platform bans them.

It is possible that the content you are trying to post does not comply with Instagram’s community guidelines which is why the platform is not letting Meta Business Suite post it.

Therefore, it is important to ensure that your content complies with Instagram community guidelines.

#4: Posting Limits

Have you recently posted too many pieces of content within a short span? If so, then this is the reason why Meta Business Suite is unable to post on Instagram.

More often than not, Instagram imposes restrictions on posting content. This usually happens when you post a high volume of content within a short period.

To avoid these temporary posting limitations, try not to go overboard with posting content.

#5: Unsupported Media Types

Meta Business Suite might not be posting to Instagram due to unsupported media types.

If your content format or size does not meet Instagram’s requirements, then you will face issues posting it.

So, make sure the content you are trying to post does meet Instagram’s format and size criteria.

#6: Wrong Instagram Account

This one is easy to miss out. You might be signed into the wrong Instagram account within Meta Business Suite, resulting in posting issues.

People often connect one Instagram account to Meta Business Suite but post content while logged into a different Instagram account.

Before posting content, you need to make sure that you are logged into the correct Instagram account within Meta Business Suite.

How to connect and post on Instagram to meta business suite

As stated previously, if your Instagram account is not properly connected to your Meta Business Suite account, positing issues will arise.

Below, we have outlined step-by-step instructions on how to connect and post on Instagram using Meta Business Suite:

For Meta Business Suite Web:

Step 1: Go to Meta Business Suite Desktop
Step 2: Click on the Settings option located at the left sidebar

Step 3: Select Business Assets

Step 4: Click on the Add Assets button located in the top right corner

Step 5: Select Instagram Account

Step 6: Read and agree to Facebook’s terms and hit Claim Instagram Account

Step 7: On the Next window, enter your login credentials and hit Log In

Step 8: If 2F-authentication is enabled, they will ask you to use the security code
Step 9: Finally, hit Confirm

For Meta Business Suite App:

Step 1: Open Meta Business Suite Mobile App
Step 2: Tap on the Nine-Dot Icon within the Meta Business Suite app
Step 3: Select Settings
Step 4: Tap on the Connect button located next to Instagram
Step 5: Hit Account Connect
Step 6: Confirm your choice to allow access to Instagram messages in your Inbox by toggling the switch
Step 7: Tap on Continue. You can change this setting at any time
Step 8: Sign into the Instagram account you are planning to connect
Step 9: You will be asked to provide your login credentials for security reasons
Step 10: Hit Log In
Step 11: If you want to save your login details, you can tap on Save Info. Otherwise, hit Not Now
Step 12: Finally, hit OK to finish the process

And Voila, you have connected your Instagram account to your Meta Business Suite account. Now, you can use your Meta Business Suite account to directly post content on your Instagram.

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Naima Zubair

An experienced technical writer who specializes in simplifying technical jargon. Being a lifelong learner, she stays up-to-date with the latest trends and tools in the world of technology. When she’s not writing technical stuff, you can find her reading self-help books.